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ULTA Ulta Beauty

retail · valued with glm-5.2 medium conviction · deep-dived 2026-09-14

STRONG BUY
Intrinsic value$395.12
Price (at call)$546.78
Margin of safety -27.7%
vs market (rating basis) +31.9%

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The story

Value drivers

Revenue growth (Y1)6.7%
Terminal growth3.5%
Forecast horizon10y
Target operating margin9.8%
Years to target margin5
Sales-to-capital4.52
Beta0.85
Failure probability0.0%
Cost of capital (WACC)8.8%
Terminal WACC9.5%

Valuation bridge

PV of explicit FCFF7.47B
PV of terminal value9.06B
Equity value16.89B
÷ shares → per share$395.12

News

score · 8 articles

  • Ulta Beauty Sees Resilient Demand, Eyes Fragrance, Wellness Growth After Target Exit
  • 1 Mid-Cap Stock for Long-Term Investors and 2 We Ignore
  • Here Are Tuesday’s Top Wall Street Analyst Research Calls: Abercrombie & Fitch, Affirm Holdings, Eagle Materials, Klarna Group, Martin Marietta Materials, Oklo, Qualcomm, Robinhood Markets, Ulta Beauty, and More
  • 1 Consumer Stock for Long-Term Investors and 2 Facing Challenges
  • Walmart, Ulta and Other Retailers That Can Win With AI
  • Tractor Supply’s Petsense selects Instacart for same-day delivery
  • WOOF or ULTA: Which Is the Better Value Stock Right Now?
  • MarketBeat Week in Review – 08/31 - 09/04

Projected free cash flow to the firm

YrRevenueGrowthMarginNOPATReinvestFCFFPV
1 13.82B 6.7% 12.0% 1.25B 191.33M 1.06B 973.44M
2 14.69B 6.3% 11.4% 1.27B 193.31M 1.07B 907.94M
3 15.57B 6.0% 10.9% 1.28B 194.06M 1.08B 842.18M
4 16.45B 5.6% 10.3% 1.28B 193.49M 1.09B 776.68M
5 17.31B 5.3% 9.8% 1.28B 191.52M 1.09B 711.97M
6 18.16B 4.9% 9.8% 1.34B 188.09M 1.15B 694.22M
7 18.99B 4.6% 9.8% 1.40B 183.15M 1.22B 674.60M
8 19.79B 4.2% 9.8% 1.46B 176.68M 1.28B 653.28M
9 20.55B 3.9% 9.8% 1.52B 168.66M 1.35B 630.47M
10 21.27B 3.5% 9.8% 1.57B 159.11M 1.41B 606.36M

History

DatePriceIntrinsicMoSRating
2026-09-14$546.78 $395.12 -27.7% STRONG BUY
2026-08-03$512.83 $338.27 -34.0% BUY
2026-06-23$459.33 $381.26 -17.0% STRONG BUY